Brand Essentials VIP Day
A one-day brand upgrade for clarity, cohesion, and a more polished visual identity.
The Brand Essentials VIP Day is perfect for small businesses who need a strong, professional brand foundation — without the timeline or investment of a full brand identity package.
This is focused, intentional work completed in one dedicated day, so you can move forward with confidence instead of second-guessing your visuals.
-
This VIP Day is ideal if you want clarity, polish, and momentum — quickly.
It’s not a full, multi-month brand identity project, and it’s not an open-ended exploration. It works best for business owners who are ready to make decisions and move forward.
-
This is a great fit for small business owners who:
Want a clean, professional brand foundation without committing to a long, multi-month process
Feel ready for clarity and momentum — and want to stop second-guessing their visuals
Appreciate guided decisions and expert direction rather than starting from scratch
Can be available throughout the day to review designs, answer questions, and share feedback (you don’t need to be available the entire time)
This works especially well for early-stage businesses, pivots, or business owners who want to move forward with confidence — quickly and intentionally.
-
This is a focused, guided process designed to keep things clear and productive — without you needing to manage the details.
One week before your VIP Day
You’ll complete a brand questionnaire that gathers details about your business, goals, and inspiration. This is where you can share what you’re drawn to — and what you definitely don’t want — so I have a clear starting point.The morning of your VIP Day
I spend the morning developing two logo concepts based on your input. By late morning, you’ll receive a Loom walkthrough with a short presentation on each option.Availability & feedback during the day
You don’t need to be available the entire day. That said, it’s important that you’re reachable throughout the day to review designs, answer questions, and share feedback so we can keep things moving and wrap everything up within the VIP Day.Midday decisions & refinement
You’ll choose the direction that feels right and share any refinements. From there, I expand that direction into a complete logo suite and define your color palette and typography.Final review & delivery
You’ll receive everything back for one final round of revisions. I’ll then finalize your files, create your mini brand guide, and deliver everything by the end of the day — along with a Loom walkthrough so you know exactly what you’re receiving and how to use it.The goal is for you to walk away with a polished, cohesive brand and the confidence to put it to work immediately.
-
1. Logo foundation — two paths based on what you need
Option 1: You want something new
I’ll spend the first part of your VIP Day shaping two solid logo directions. Once you choose your favorite, I’ll develop the rest of your logo suite from that direction.Option 2: You already have a logo or symbol you like
I’ll refine, clean up, and strengthen your existing mark — then expand it into a polished, functional logo suite that works across web, print, and social.
2. Color palette (3–5 colors)
A curated color palette that reflects your brand’s personality and works beautifully across digital and print.
3. Typography system
A simple, versatile font stack for headings, subheads, and body copy — designed for consistency and ease of use.
4. 1. Logo foundation — two paths based on what you need
Option 1: You want something new
I’ll spend the first part of your VIP Day shaping two solid logo directions. Once you choose your favorite, I’ll develop the rest of your logo suite from that direction.Option 2: You already have a logo or symbol you like
I’ll refine, clean up, and strengthen your existing mark — then expand it into a polished, functional logo suite that works across web, print, and social.2. Color palette (3–5 colors)
A curated color palette that reflects your brand’s personality and works beautifully across digital and print.
3. Typography system
A simple, versatile font stack for headings, subheads, and body copy — designed for consistency and ease of use.
4. Mini brand sheet
A polished summary of your refreshed brand. Perfect for sharing with team members or designers — or keeping on hand as a quick reference.
5. Final file delivery
You’ll receive:
Organized file folders
PNG, JPG, and vector logo files
A short Loom video explaining everything included
You’ll walk away with a cohesive, polished brand — ready to use that day.
-
The project is completed in one dedicated day.
Investment starts at $1,250.
-
If you’re interested in the Brand Essentials VIP Day, the next step is a consultation. This call is about understanding your business, talking through your goals, and deciding whether this approach makes sense for where you are right now.
If it’s a fit, I’ll walk you through next steps and scheduling.